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Common Home Selling Problems that Slow Down Your Sale
There are lots of reasons why offers might not come in when you're selling a home, but let's get past the top home selling killer–overpricing.
It's the first thing you should consider if your house is still sitting on the market while others around it ar
e changing owners.
Price the House for its Marke
t
Some home sellers want to price their homes way above market value, because they think the cushion gives them more negotiating room.
But what overpricing actually does is eliminate potential buyers.
A home with a true value of $200,000 has a certain set of features that contribute to its value. A house valued at $160,000 in the
same market normally has less to offer than the higher priced home and simply can't compete with it.
Buyers in the $200K range won't be impressed with the home's features and buyers looking for homes nearer its true market value won't
even see it because of the too-high pricetag.
It doesn't matter what you want for your property, what's important is what your property is worth.
Overpricing is usually easy to correct, but there are plenty of homes that buyers pass on for other–sometimes simple–reasons.
If you're a home seller, and your house isn't selling, it's time to anaylze the situation and figure out why.
Four Simple Reasons Homes Don't Sell
1. A Horrible Photo in the MLS
You might be surprised how many buyers say NO! to houses simply because of poor photos used in ads or Multiple Listing Service handouts. It's even more amazing that agents let them discard a house based on that criteria, but it happens all the time.
Good photos are not always easy to get. Houses aren't built on lots with thought to future photo opportunities. The sun isn't always in an ideal position for the photo. The agent might not be capable of taking a good picture.
Home selling rule number one is to make sure the house is well represented in all photographs.
2. It's Hard to Sell a Dirty House
Some sellers don't bother to clean a house before they try to sell it, and if they don't even clean when they know people will be inspecting the house, they sure won't freshen up the paint, sort through clutter or handle odor control.
Home buyers nearly always think that dirty houses need repairs, when all they usually require is some thorough TLC. After a few turned-off buyers, agents hesitate to show dirty houses. No showings, no sale.
Take a hard look at the property to make sure your house doesn't fall into the needs-cleaning category.
3. Curb Appeal is the Pits Home buyers like to do drive-bys. Imagine driving by a house that's for sale and finding that the yard hasn't been mowed recently or worse, that it's full of weeds. Or seeing loose items scattered everywhere on the lawn. Or dirty windows. Or discovering that the home's color is just one shade shy of outshining the sun.
If the home's curb appeal is terrible, the majority of buyers won't even make an appointment to go inside. Improve your curb appeal before the first buyer has a chance to view your property.
4. Outdated, Worn Out Components We are creatures of habit. That old vinyl on the kitchen floor has worked forever, so why don't the buyers like it? The dated light fixtures are just fine, too, and the sellers wouldn't think of replacing the orange shag carpeting in the family room.
Look at the house with a fresh attitude and try to see it as buyers do. How can you make improvements? If your house is listed with an agent, ask for written feedback from buyers who have seen it. If the same negative comments show up repeatedly on feedback forms, you'll know where to start working on the house.
Move carefully with updates, analyzing the work to determine which updates make sense from a cost vs. recovery standpoint.
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